Corporate Venturing: Managing the Digital Transformation
Corporate Venturing found its way to the forefront. But how can corporates manage the digital transformation process? Our CEO Berthold Baurek-Karlic wrote an article about this topic for the finance & controlling journal “CFO aktuell“, published by “Linde Verlag”.
In his article he emphasized the need for more institutionalized cooperations between startups and big companies, which can be summarized as Corporate Startup Engagement (CSE). Normally, corporations begin their engagement with a sort of “innovation radar” – screening existing startups. At the same time (or later on) they enter a “Trail-and-Error”-Phase followed by a consolidation period, in which they develop a mix of measures and finally incorporate them.
Note:
One of the most critical for accelerators and corporates are negationations about the startup valuation. We developed a startup valuation tool to help with that.
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Read the article (in German) for more details about corporate startup engagement or simply contact us. We are more than happy to help!
Download the article.
