In the world of startups and scaleups, every founder dreams of that one breakthrough moment, the unexpected event that sends their sales soaring. Startups usually run growth experiments for performance marketing and position themselves for the breakthrough moment. This can also come by surprise if the market winds start to blow towards the problem they are tackling. Is it luck or is it the fruit of hard work? Either one. It can happen to any startup, at any time and when lightning strikes, you’ve got to be ready to harness that energy and ride the wave. And sometimes a Netflix series called “Hack Your Health: The Secrets of Your Gut” is responsible for explosive growth.  

Founder Advice 101: Ready, Set, Scale! 

So, you’ve got a killer idea, a passionate team, and a burning desire to change the world. But here’s the harsh reality: success isn’t just about having a great product. It’s about being ready to scale when the opportunity arises – and that can happen out of the blue. That means you have to build a strong foundation, stay agile, and always be prepared to pivot when the winds of change start blowing. This is crucial for those who want to use their once in a lifetime chance. 

A recent example of such a striking incident, increasing sales momentum 20 to 30 fold, happened to our portfolio company Biome Diagnostics, just this week. Let’s take a closer look into it and share some learnings with all founders and investors out there.

Unleashing the Microbiome Miracle: BiomeDX’s Netflix Moment 

Picture this: a normal day at the BiomeDX headquarters, when suddenly, the internet explodes with chatter about gut health, all thanks to a Netflix series called “Hack Your Health: The Secrets of Your Gut“. Although the topic of gut health has been scientifically en vogue for years, publications on the subject, books have been written, etc., the topic has only now really reached the general public through Netflix. Infotainment has hit, now everyone wants to optimise their gut health and is looking for the right products and partners online. In a matter of days, the world is buzzing about the microbiome, and BiomeDX finds itself at the epicenter of the craze.  

With their flagship product, “myBioma,” poised to revolutionize the way we understand gut health, BiomeDX sees sales skyrocket overnight. Now, imagine this: in the blink of an eye, BiomeDX finds themselves not just doubling or tripling their sales, but multiplying them by a staggering factor of thirty! Yes, you read that right—thirtyfold growth in the blink of an eye! It’s the kind of meteoric rise that most startups dream of, and yet, for BiomeDX, it’s become a reality. But here’s the twist: they were ready. Ready to scale, ready to innovate, and ready to seize the moment when opportunity came knocking. It’s a testament to their foresight, their resilience, and their unwavering commitment to seizing every opportunity that comes their way. 

The Takeaway: Be Prepared, Be Proactive, Be BiomeDX 

So, what’s the lesson here for all you aspiring founders out there? It’s simple: always be ready for the unexpected. Success isn’t just about having a great idea—it’s about being prepared to capitalize on opportunities when they arise. Whether it’s a viral Netflix series like Hack your Health or a chance encounter with a potential investor, you’ve got to be ready to pounce and ride that wave of momentum all the way to the top. 

So, are you ready to unleash your startup’s potential? The time to act is now. Just remember: when opportunity knocks, don’t just open the door—kick it down and make it yours. And who knows? With a little luck and a lot of hustle, you just might be the next BiomeDX, riding the wave of success all the way to the top! 

And if you’re itching to dive deeper into the fascinating world of your gut microbiome, then look no further! Head over to https://mybioma.com/ to get your hands on a test kit and unlock the secrets of your microbiome today. Don’t miss out on the opportunity to take control of your health and embark on a journey of discovery with BiomeDX. Your gut will thank you! 

In the dynamic world of venture capital, selecting the right fund manager is crucial for success and thus, returns. At Venionaire Capital AG, we believe that “First Time Managers” offer a valuable and exciting opportunity, particularly in Europe, which is often overlooked. Here are seven reasons why we believe investing in First Time VC Managers is worthwhile:

1. Fresh Approach 

First-Time Managers often bring fresh and innovative perspectives to the table. They are willing to push boundaries and explore new avenues to achieve outstanding returns.

2. Motivation

Being their first fund, First-Time Managers are highly motivated, usually heavily invested themselves (i.e., they have “Skin in the Game”), and often deliver more successful results. They are eager to build a positive track record that advances their career in the industry.

3. Engagement

With fewer portfolio companies, First-Time Managers can invest more time and attention into each one. This engagement can lead to better decisions and ultimately, better returns.

4. Access to New Markets

First-Time Managers are often willing to focus on emerging markets or sectors, while more established fund managers may need to stick closer to their standing strategies. This access to new opportunities, seizing new market chances, can diversify your portfolio and increase your returns.

5. Flexibility

Without the burden of a long history or a set corporate culture, First-Time Managers can be more flexible in their approach. They can respond quicker to market changes and often act much more entrepreneurial or even unconventional.

6. Potentially Higher Returns

Since First-Time Managers are managed more directly by the founding partners, risks can be better controlled compared to employees of an established manager (potentially with less experience). The potential to achieve higher returns is statistically proven. Of course, managers and a solid strategy must be carefully selected.

7. Building Relationships

As one of the first investors in a fund, you can build a strong relationship with the management team. These relationships can prove invaluable over time. Both in terms of access to information and the ability to influence future investments.

Furthermore, at Venionaire Capital AG, we believe that combining investments in First-Time Managers with direct angel investments can be a strong strategy. This way, you can diversify your portfolio and leverage potential synergies between companies in your portfolio. Additionally, you can learn from the experiences and knowledge of fund managers.

As a matter of fact, we invest via the syndicate fund of the European Super Angels Club (ESAC), an initiative by KPMG Austria Partners and Venionaire Capital. With the combined financial strength and know-how we pool risk and gain access to young European top companies.

Whether you are an experienced investor or just entering the world of venture capital, we at Venionaire Capital AG are here to support you. We believe that First-Time Managers represent an exciting investment opportunity, and we look forward to helping you make the most of this opportunity.

In the world of venture capital, there is no one-size-fits-all approach. But we believe that First-Time Managers are worth serious consideration. Contact us today to learn how we can help you optimize your VC investment strategy.